mood board (3d typographical animation)

Mind Map.

Development of falling text.

This is the first stage of my project, i made a text to look like stone that fell from the sky on top of the fist word "MADE" when the text hits ive made it cause damage to the surfaces it lands on using the knife tool, the shatter tool and animation.

 

at this stage i wanted to advance the animation by making the letters fall onto the "made" then loose balance and crash to the floor to add a sense of realism. this was done by using auto key framing, the rotation tool and adding more shatter effect.